I've always been fascinated by the mayfly-like lifespans of
pop acts. One hit wonders are one thing,
but if you go back and look at the length even a super group has on the charts,
it’s a wonder anyone produces a second hit album. Okay, there are outliers like The Rolling
Stones who will be touring three years after Keith Richards dies, but on the
other hand The Beatles lasted (in America) from 1964 to 1970, six years. ABBA lasted eight years, from 1973 to 1981.
Sheryl Crow first hit the top ten in 1994 and last hit the top 20 in 2003, a
nine year span.
Okay, I’m cherry picking data; let’s not talk about Elvis,
Elton John, or acts that were successful for decades like Sinatra. The fact is
that if a pop act can last for more than a decade, they are special. Weird Al
Yankovic first hit the top 20 of the US album chart in 1983. His latest album,
Mandatory Fun, became his first number 1 album ever in 2014. That’s 31 years of
accordion solos and song parodies; given that his gift is impersonating other
acts, that demonstrates an amazing capacity for evolving with the popular
times.
Weird Al Yankovic is a singular genius, literally. In a
profession where imitation is the sincerest form of creativity, no one has EVER
tried to copy what Weird Al Yankovic does, at least not on a regular basis. He
has a knack for taking the melody of a hit song, finding the perfect way of
changing the lyrics that both work with the music and are internally
consistent, and afterwards it sounds like the song should have sounded that way
to begin with. The rise of YouTube has fostered some imitators, but none
operate on the scale Weird Al does.
Some of his early efforts are fairly obvious; it is no great
feat of imagination to change “I Love Rock and Roll” to “I Love Rocky Road,” or
“Another One Bites the Dust” to “Another One Rides the Bus.” But his creativity
grew as he became more successful.
Converting “Gansta’s Paradise” to “Amish Paradise” is a stroke of
genius, giving him not only one of his better parodies but also arguably his
best videos.
Talking about videos raises another factor of his creative
growth. From 1993 to 2003 he took over directing his own music videos,
demonstrating additional skill in creating funny visuals to match the humor in
his lyrics. His videos also reinforced his attention to detail; the parody of “Smells
Like Teen Spirit” used the same actor who played a janitor in the Nirvana
video, and the video for “Bedrock Anthem” was filmed on the same desert
location that the Red Hot Chili Peppers used for their video. It seems like Yankovic puts such confines on
himself in order to be more creative.
As I mentioned above, another amazing facet of Weird Al’s
success is his ability for follow the changes in the music industry. He started out doing pop songs, but
eventually produced parodies of rap songs, grunge songs, and songs whose genres
have probably been forgotten.
Mandatory Fun is the first Weird Al album that I’ve heard
that I have no idea what the source material is. I am so divorced from modern music that the
only melody I recognize on Mandatory Fun is Pharrell’s ubiquitous “Happy,”
transformed into “Tacky.” But being unfamiliar with the songs he’s parodying
doesn’t make them less funny. “Foil”
starts off as an ode to an alternative to Tupperware and devolves into warning
about the Illuminati. “Word Crimes” is probably the first song in history to
mention the Oxford comma and establishes Yankovic’s cred as someone who may act
silly but he sincerely wants his fans to know the difference between “doing
well” and “doing good.” The album ends with the epic, 8 minute long “Jackson
Park Express,” an original song about a love affair that takes place entirely in
a guy’s imagination during a bus ride.
I have some problem with the song “First World Problems.”
First of all, the phrase “first world” no longer works; it was coined back when
the Soviet bloc was the “second world” and non-aligned countries were called
the “third world.” With the fall of the Soviet Union the phrase no longer makes
sense. Second, the problems Weird Al details (a pixel being out on his laptop,
not having small enough bills for vending machines) are not problems all people
in first world countries have, they are problems rich people have. It should
have been called “One percenter problems.”
I also find “Mission Statement,” a song that strings
together meaningless phrases used by business consultants, to be kicking too
easy of a target (it is also very easy to convert the phrases into lyrics as
most end with a long E sound (synergy, efficiency, functionality)). The song is
not a parody of any song in particular but is a general pastiche of Crosby,
Stills and Nash’s style, down to sampling Suite: Judy Blue Eyes at one point (in
addition to parodies of specific songs and original songs, Weird Al sometimes
writes songs that are merely in the style of an artist; for example, Dare to Be
Stupid was an homage to Devo).
Weird Al’s future has been the subject of speculation. An
interview with a newspaper in Allentown, PA, was largely misinterpreted his
announcing his retirement when what he said was a desire to do no more CDs but
more digital distribution. Part of the success of Mandatory Fun comes from his decision to release videos of the songs on the album for free on YouTube. Leave it to
Weird Al to adapt to the digital revolution.
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